Kicks CTRL — Footwear Recovery Infrastructure
Kicks CTRL
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Footwear recovery infrastructure

24 billion pairs made a year.
Almost none get recovered.

We collect post-consumer footwear, separate it into clean material streams, and return it to industry — closing the loop.

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What we do

We build the recovery chain footwear is missing

A single shoe combines various materials: rubber, foam, textile, and plastic bonded together — impossible to recycle through ordinary single-stream systems. We separate it, and route each material back into use.

01

Collect

We aggregate post-consumer footwear from brand take-back, retail, and municipal waste streams.

02

Recover

We separate the bonded shoe into clean, single-material fractions — then clean, shred, and grade them to spec.

03

Return

We sell graded feedstock back into manufacturing under recurring supply agreements.

About us

Building the missing layer of the footwear supply chain

Footwear poses a huge, overlooked waste challenge. The staggering volumes produced each year — 24 billion pairs, out of which less than 5% are recycled — point to a looming problem hiding in plain sight.

We approach it from a design perspective: closing the loop from where the most research and technology already exists to the end of the waste stream, where almost none does. We believe this underresearched problem space is where the future will be decided.

True shoe-to-shoe circularity is only possible through perseverance, creativity, and innovation. Kicks CTRL is currently part of Cohort 6 of the Carbon13 Berlin venture builder programme.

Infrastructure first

We build physical capacity, not campaigns. Throughput is the product.

Material purity

Output is graded to spec, so it competes with virgin feedstock — not just diverts it.

Auditable chain

Every tonne is tracked from intake to offtake for compliance-grade reporting.

Modular scale

Facilities replicate as standardized units, so capacity grows predictably.

Team

The people closing the loop

Gordon Fay

Gordon Fay

Co-Founder & CEO
in Connect on LinkedIn
Maximilian Mayr

Maximilian Mayr

Co-Founder & CTO
in Connect on LinkedIn
Contact

Let's build the recovery layer

Capital, supply, or material demand — tell us where you fit. We reply to qualified inquiries within five business days.

General
hello@kicksctrl.com
Investment
invest@kicksctrl.com
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Kicks CTRL

End-of-life footwear recovery infrastructure. We collect, separate, and return post-consumer footwear as clean material streams.

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Carbon13 — Cohort 6
UN Global Goals
SDG 9 — Industry, Innovation and Infrastructure SDG 12 — Responsible Consumption and Production SDG 13 — Climate Action SDG 17 — Partnerships for the Goals
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